Transforming the bath routine into a professional massage and purification ritual; Luxury spa packaging developed with fluid ocean wave form inspired by underwater minerals, ergonomic waist curves that do not slip in wet hands and leak-proof flip-top cover architecture.
Bathing is the most personal life ritual where all the mental fatigue of the day is left behind and you are revitalized with the purifying touch of water and nature. Lenore "Feel The Massage" Shower Gel project; It was born to transform this moment of purification into a professional spa and massage experience in the comfort of home.
The main inspiration for the design is the pure energy of underwater botanicals and refreshing minerals from the depths of the ocean. The fluid lines felt in the form language and transparent blue texture of the bottle symbolize the curves of water waves and the soothing massage effect on the skin. Deep blue botanical illustrations on the front create a calming atmosphere in the bathroom.
“Lenore Feel The Massage Shower Gel brings the healing power of sea minerals and deep blue botanicals to your skin with its ergonomic form and stylish packaging design.”
Curved shoulder line that conveys the organic flow of water waves into the form language and provides visual lightness.
Clear material that creates a deep sea glow under light and makes the massage particles in the gel visible.
Elegant typographic front label panel representing deep sea algae and marine minerals.
If your hands are constantly in contact with water and soap suds during the shower, this may cause the packaging to slip from your hand. The ergonomic waist narrowing placed on the central axis of the body in the Lenore bottle allows the fingers to wrap the bottle with a natural grip.
The flip-top lid mechanism, which can be opened with a single-handed snap, opens effortlessly even with wet fingers; It prevents excessive gel spillage and waste by providing ideal flow rate. The flexible body wall structure of the bottle makes it possible to distribute the gel instantly and homogeneously onto the sponge when gently squeezed.
The form that locks the gripping axis of the thumb and middle finger and prevents slipping in soapy hands.
Durable cover that is easy to open with one finger and provides sealing safety in travel bags.
Stable bottom area on shower cabin wire shelves and narrow bathroom corners without tipping over.
Curved and dynamic body lines symbolizing underwater wave movements and massage fluidity.
Thin waist prevents the bottle from slipping in wet and foamy conditions and makes it easier to squeeze with one hand.
Crystal clear material showing sea minerals and massage grains with light refractions.
A one-finger snap mechanism in the shower that prevents excessive gel spillage with its precise dosing hole.
Hand glide anthropometry, massage gel viscosity and shelf size study in wet conditions.
Concept drawings of asymmetrical curves and thin waist grip area that evoke ocean waves.
PET blow molding separation lines, wall thickness uniformity and flip-top cap throat tolerances.
Wet and foam hand grip tests, flexible clamping force and drop strength verification.
Multi-cavity PET molding, transparent ocean blue CMF production and distribution on personal care shelves.